by digitalyak | Feb 3, 2021 | Blog
Social media is a vital marketing tool for any business, whatever its size. While Facebook, Twitter, Instagram and others can be brilliant for getting your brand message out to the wider world, but these platforms also provide a way for customers, fans and followers...
by digitalyak | Mar 11, 2020 | Blog
As of 2017, 3.7 billion people used email – this is a huge number of potential customers to reach out to. It’s vital to have the best possible email marketing strategy to help you make the most of the opportunity that email provides. So how can you do it right? Here...
by digitalyak | Feb 10, 2020 | Blog
If you run a business, you’re probably already using the biggest social media platforms, like Twitter, Facebook, and Instagram. But what about Pinterest? Can a business benefit from having a presence on this platform? In our opinion, it’s well worth investing time...
by digitalyak | Jan 19, 2020 | Blog
Branding your business is often one of the first steps you take when you start out. You have a logo create, pick brand colours and create a general look and feel for your company – you create an identity for it. But over time, these branding elements can be diluted...
by digitalyak | Jun 17, 2019 | Blog
TripAdvisor has quickly become the go-to place to research a hotel, restaurant or other hospitality business. People use it to get honest feedback from others on their experiences with a business and use the information on the site to help make their own choices. ...
by digitalyak | Jun 3, 2019 | Blog
There is no shortage of ways to market your business online but one that continues to grow in importance is the use of influencer marketing. Visit any social media feed and there’s a good chance you will see it in action in fashion, health or beauty products between...