by digitalyak | Jan 30, 2018 | Blog
There’s no doubt that SEO and the way search engines like Google order their results pages have changed dramatically over the last few years. Better technology, in particularly more intuitive AI solutions, mean that getting to the top of the pile is a lot less about...
by digitalyak | Jan 22, 2018 | Blog
We’ve become used to shopping globally in the last decade or so as well as having access to a lot more choice. What all customers expect when they shop online is that their transactions are secure. If your online company can’t demonstrate it is able to keep consumer...
by digitalyak | Jan 15, 2018 | Blog
We all know that branding is important for your business, whatever sector you’re in. It’s what underpins everything you do and defines to a large extent, your standing in the marketplace. Just as vital nowadays, however, is producing a set of brand guidelines that...
by digitalyak | Jan 8, 2018 | Blog
Website design is a key component to online marketing. It’s the place potential customers will visit first and is a huge factor in whether they decide to do business with you or not. That applies whether you are offering a service such as legal advice or insurance or...
by digitalyak | Jan 2, 2018 | Blog
Getting it right on social media platforms such as Twitter is important for business success. Not only does it give you the chance to sell your products and services to a wider audience, it enables you to engage on a much deeper and more personal level than ever...
by digitalyak | Dec 28, 2017 | Blog
Despite reports that search engine optimisation (SEO) is becoming less important, it still plays a vital role in marketing today. Sectors such as tourism, where local searches can bring huge rewards, certainly need to focus on how and where they appear in the...