by digitalyak | Jan 15, 2018 | Blog
We all know that branding is important for your business, whatever sector you’re in. It’s what underpins everything you do and defines to a large extent, your standing in the marketplace. Just as vital nowadays, however, is producing a set of brand guidelines that...
by digitalyak | Jan 8, 2018 | Blog
Website design is a key component to online marketing. It’s the place potential customers will visit first and is a huge factor in whether they decide to do business with you or not. That applies whether you are offering a service such as legal advice or insurance or...
by digitalyak | Jan 2, 2018 | Blog
Getting it right on social media platforms such as Twitter is important for business success. Not only does it give you the chance to sell your products and services to a wider audience, it enables you to engage on a much deeper and more personal level than ever...
by digitalyak | Dec 28, 2017 | Blog
Despite reports that search engine optimisation (SEO) is becoming less important, it still plays a vital role in marketing today. Sectors such as tourism, where local searches can bring huge rewards, certainly need to focus on how and where they appear in the...
by digitalyak | Dec 19, 2017 | Blog
Each social media platform has its own little quirks and understanding how to leverage these for your business marketing is key. With over 700 million active users across the world, Instagram is one platform you’ll certainly want to focus your attention on. Not only...
by digitalyak | Dec 7, 2017 | Blog
YouTube remains the biggest video sharing channel on the planet and is a social media platform that has a lot to offer businesses. It can provide a deeper engagement with users than your average pay per click campaign and, while it takes more effort and time to...
