NOTES FROM THE STUDIO
Good ideas
travel further.
Practical strategies and thoughtful perspectives on website design, SEO, AI search and growth for the industries we work with.
THE EDITORIAL PROGRAMME
132 guides. Four places to start.
Explore complete strategies and focused practical guides for the decisions your business is making.
Browse digital marketing and website guides, or explore further business insights.
45 GUIDES
Aesthetics
Practical guidance for clinic owners on search, websites, patient information and responsible marketing.
45 GUIDES
Hospitality & tourism
Guides for independent accommodation, attractions and experience providers, from useful search content to confirmed bookings.
32 GUIDES
Marketing & websites
Clear explanations for growing service businesses on strategy, search visibility, website decisions and qualified enquiries.
10 GUIDES
Cumbria & Lake District
Regional guidance grounded in real business information, useful local evidence and practical customer journeys.
FIND YOUR TOPIC
From useful questions to fresh ideas.
FRESH IDEAS
Latest thinking.
What Is Influencer Marketing and How Can You Use It in Your Business
There is no shortage of ways to market your business online but one that continues to grow in importance is the use of influencer marketing. Visit any social media feed and there’s a good chance you will see it in action in fashion, health
How to Integrate Social Media Marketing into Your Physical Pop Up Event
Social media has quickly moved to the forefront of marketing almost any business. Research shows 90% of retailers have at least two social media channels they use for marketing and this means that places like Facebook and Instagram can get
What is Conversational Marketing?
As a business, you probably have marketing strategies coming out of your ears. There’s your website, social media, pay per click advertising, building engagement with potential consumers, delivering on the customer’s needs and managing a CR
What is a Guest Article?
Business are often told that blogging is one of the best ways to get organic, engaged traffic to your website while also helping your website rank for keywords. And that is all true, but you may have also heard about guest articles and adve
Experiential Marketing and Your Brand
Experience is everything, or so they say. We actually agree, as a society we are moving away (slowly) from products and spending more of our money on experiences, whether that is a meal out with the family or an adventure packed weekend. We
Retail Marketing Secrets from Diagon Alley!
As a Potterhead and a Griffindor, was struck by what Diagon Alley could teach the muggle world about retail and how we can add a little magic to your retail marketing efforts.
Marketing retail has never been easier, but also has never be
LET'S WORK TOGETHER
Insight means more when you put it to work.
Explore the opportunities behind your website and marketing strategy.








