INSIGHTS / DIGITAL YAK
Ideas and practical guides on websites, search and digital marketing.
49 articles
Plan aesthetic clinic marketing around real patient questions, from discovery and comparison to consultation, treatment preparation and aftercare.
Read article : An Aesthetics Content Calendar Built Around Real Patient Decision PointsImprove SEO for aesthetic clinics with treatment pages that explain suitability, recovery, risks and realistic results while building patient confidence.
Read article : SEO for Aesthetic Treatment Pages: How to Rank Without Overpromising ResultsBuild trust with better before-and-after galleries. Explore image optimisation, patient consent, alt text and internal links for effective aesthetics SEO.
Read article : Before-and-After Galleries That Build Trust and Support SEOImprove local SEO for aesthetic clinics with useful location pages, Google Business Profile updates and a strategy built around real patient journeys.
Read article : Local SEO for Aesthetic Clinics: Building Visibility Beyond ‘Near Me’ SearchesBrief a treatment page around the information a prospective patient needs before consultation, with clear ownership of clinical statements and practical details.
Read article : How to Create Treatment Pages That Answer Patient Questions
