INSIGHTS / DIGITAL YAK
Ideas and practical guides on websites, search and digital marketing.
19 articles
For many small business owners, marketing starts as a do-it-yourself job. That makes sense. In the early stages, budgets are tight, the business is still finding its feet…
Read article : Marketing Agency | DIY vs Agency MarketingA website page should do more than simply describe what you sell. Whether it is a product page for an online shop or a service page for a…
Read article : Marketing Cumbria | Optimising Product & Service Website PagesA good website needs different types of pages doing different jobs. One page may be there to explain your business, another to describe a service, another to showcase…
Read article : Design Agency | Websites – Landing Pages vs Standard PagesAccessibility in web design means building a site that people can use regardless of ability, device, or situation. That includes customers who rely on screen readers, people who…
Read article : Accessible Web Design: Making Your Website Inclusive for EveryoneEmail marketing is one of the most reliable ways to turn interest into enquiries, repeat purchases and long-term customers — without needing a huge ad budget. While social…
Read article : Email Marketing 101 for Small Businesses
