INSIGHTS / DIGITAL YAK
Ideas and practical guides on websites, search and digital marketing.
19 articles
A business website should do more than explain what the company offers. It should help interested visitors take a sensible next step, whether that means asking a question,…
Read article : Marketing | Turning Your Website into a Lead Generation MachineA WordPress website is not something that should be launched and then forgotten. Like any piece of software, it requires regular attention to remain secure, reliable and compatible…
Read article : Keeping Your WordPress Website Secure and Up to DateLead magnets are often associated with large ebooks, complicated funnels and lengthy email campaigns. For a service-based business, however, the most effective resource is usually much simpler. It…
Read article : Lead Magnets That Actually Work for Service BusinessesFor many business owners, the choice between social media advertising and Google Ads can feel more confusing than it should. Both can generate leads, sales and enquiries. Both…
Read article : Marketing Agency | Social Media Ads vs Google AdsA rebrand can be an exciting turning point for a business. It can sharpen your positioning, modernise how you look, help you reach a different audience or finally…
Read article : Design Agency | A Digital Checklist for Rebranding Your Business
