Tokyo Monster Dancewear
The best people to sell dancewear are of course dancers. From Tutus to dance sneakers, leotards to dance bags Tokyo Monster stocks everything a dancer could need.
When the team behind Tokyo Monster came to us for a rebrand and a new website we were excited to create something new just for them. Previously called Dance Diva, the Digital Yak team took a look their branding and positioning and after much marketing research came up with a couple of great concepts with the ‘Tokyo Monster’ the eventual winner (and also the Digital Yak Team’s favourite)
Mini dance monsters were then created for the brand to use across their shop and clothing and a website was created in Shopify to make managing the website as easy as possible for the Tokyo Monster Team.
We love to see the Monsters on the Clothing and now across their shop front!